It should be quite obvious for anyone that knows me that I’m not a lawyer, and therefore that what follows is not legal advice. For anyone who doesn’t know me: I’m not a lawyer, I’m certainly not yourlawyer, and what follows is definitely not legal advice. With that out of the way, I wanted to give [...]

Here at Moz we have committed to making Link Explorer as similar to Google as possible, specifically in the way we crawl the web. I have discussed in previous articles some metrics we use to ascertain that performance, but today I wanted to spend a little bit of time talking about the impact of robots.txt and crawling the [...]

A study of more than one million search results was conducted with a goal of finding common ranking factors among the the top content. In this deep dive, Backlinko uncovered a handful of ranking commonalities that were prevalent across Google’s top content. One of the largest correlations with top-performing content was, of course, links. Not just the number of Backlinks, [...]